FEATURE ARTICLE

How to lead as the chief of staff: A guide to success
The role of a Chief of Staff is crucial in any growth organization. This article provides a comprehensive guide on how...
7 Tips for Creating a Great Business Strategy
Developing a strong strategy for your business is the first step to success. Here are 7 tips for creating a successful business strategy.
A brief guide to OKRs and goals for business
If you are in the business world, then you may have heard about setting OKRs. But what are they exactly? Here is everything you need to know.
What is business coaching and why do you need it?
Finding a business coach can make your company go from good to great. Here is an explanation of business coaching and its benefits.
How to create strategic alignment and scale your business
Are you an executive or business owner wondering how you can make a connection between your business plan and achieving your company goals?
Trust-Based Selling – with Ari Galper
Ari Galper is regarded as the world’s number one authority on trust-based selling. Throw out your old sales playbook. Ari has deconstructed and reconstructed the sales process.
17: Trust Based Sales with Ari Galper S1:17
Throw out your old sales playbooks. Ari has deconstructed and reconstructed the sales process.
Ari Galper is the world’s number one authority on Trust-Based Selling. In this interview, Ari shares how he has deconstructed and reconstructed the Sales process. No more chasing, follow-up, dehumanization or rejection!
Introducing Waymaker Essentials Leadership Curve
Introducing the Essentials Leadership Curve. The perfect solution for Startups & Small Businesses to make business improvement – business as usual.
16: Essentials Leadership Curve S1:E16
In this episode, we introduce a new product to the Waymaker Platform: Essentials Leadership Curve. This is the perfect solution for Startups & Small Businesses to make business improvement – business as usual.
15: CX: Marketing Playbook S1:E15
The customer experience is defined as the unification of marketing, sales, service, and technology to create inspirational branded moments across every stage and touch point of the consumer journey. Thrive, survive and conquer the customer experience marketing to create a seamless customer journey.
What is Customer Experience Marketing and How do I Master it?
In CX Marketing, all aspects of marketing, sales & service fall into one single discipline – Customer Experience. Find out what this means for your business.
14: CX The Customer Journey S1:E14
We use the disciplines of sales, marketing, and service to provide our customers with the best possible experience. We will show you how to identify gaps in your organization and how to create a valuable customer experience with our seven question growth framework.
How to acquire, retain and grow customers by improving their customer journey
Customer experience is how we use the disciplines of sales, marketing and service. Waymaker’s seven question growth framework will help you identify gaps in your organization and help create a valuable journey for your customers.
13: How to Build Culture S1:E13
As a leader, you might be unfamiliar on how to build or transform culture in your organization. We often find that people don’t know where to start. Learn how to mould your organization values, principles and behaviours to shape the ultimate organizational culture.
How to build and transform culture in your organization
As a leader, you might be unfamiliar on how to build or transform culture in your organization. We often find that people don’t know where to start. Learn how to mould your organization values, principles and behaviours to shape the ultimate organizational culture.
12: EX Culture Framework S1:E12
Build clarity, alignment and deliver results through values, principles, beliefs, and behaviours in an organization.
As you work in organizations, you will be familiar with values and principles. However, there is often a big misunderstanding about what these mean. They are often stuck up on a wall. This week, we are diving deep into this confusing bucket of values, principles, beliefs, and behaviours.
How to achieve clarity in your values, principles & behaviours
Build clarity, alignment and deliver results through values, principles, beliefs, and behaviours in an organization.
11: Lead with Employee Experience S1:E11
If you’re leading a team, you will be well versed in hiring employees.
But, are you retaining, growing, keeping and reinventing your team? Is your employee acquisition process effective?
Over these few weeks, our podcasts are exploring Waymaker’s seven leadership questions – but, in reverse. This week, we will unpack how organizations can improve the employee experience through:
• Developing a mindset shift
• Creating a unified and digital experience
• Empowering and equipping your team
• The difference between employee experience and HR
• Importance of talent acquisition
What is Employee Experience and how do I lead well?
If you’re leading a team, you will be well versed in hiring employees.
But, are you retaining, growing, keeping and reinventing your team? Is your employee acquisition process effective? Over these few weeks, our podcasts are exploring Waymaker’s seven leadership questions – but, in reverse.
What is the purpose of strategic alignment?
What is strategic alignment? If you're making goals for your business, you may have been told to identify your 'why'....
How to create winning goals
Create winning goals and lead teams to visionary success with the brutally clear science of goal management. The skill...
How to create an effective leadership development plan
Consider the number of businesses that sustain solid growth until the company founder retires. Then, without that leadership in place, the company flounders….
10: Running Effective Meetings S1:E10
If you’re in an organization, you’ll be turning up to meetings.
Are they good? Are they effective? Are they worthwhile?
Being busy does not equal being effective. To be effective you must be hitting goals.
Therefore, if time is being spent in meetings, those meetings ought to enable people to hit their goals and deliver on their objectives.
Leadership the Waymaker Way
How do you build a better business? Build better leaders. Discover the difference between leadership & management and practice the Waymaker Way of leadership.
9: Leadership The Waymaker Way S1:E9
Waymaker.io is designed to help you be a better leader and to help you build better leaders
Better leaders build better organizations.
Waymaker Podcast: Product update May 2021 S1:E8
Season 1: Episode 8 Big idea: We've made some big updates to Waymaker to help you achieve more, while doing less....
8: Waymaker.io Product Update S1:E8
Waymaker product improvements in May 2021 include a new diagnostic which is up to 50% faster, a powerful new confidence score on all goals and an easier way to slice your data using the explore dashboard.
7: How to Set Goals That Work S1:E7
How to set goals that work, and know when they don’t.
Waymaker Podcast: How to set goals that work S1:E7
Season 1: Episode 7 Big idea: How to set goals that work, and know when they don’t. Goals and goal setting is the most...
How to find strategic alignment, the secret sauce to winning organizations S1:E6
Season 1: Episode 6 Big idea: What's the secret sauce to winning companies? Alignment. Here's how to create, keep and...
6: How to find strategic alignment: The Secret Sauce of Winning Companies S1:E6
What’s the secret sauce to winning companies? Alignment. Here’s how to create, keep and grow strategic alignment across your organization.
7 Ways a Waymaker business coach can help your company thrive
A business coach or consultant can be the key to unlocking faster growth. According to the Pew Research Center,...
How to diagnose business gaps using Waymaker’s diagnostic
Season 1: Episode 5 Big idea: Learn how to diagnose business gaps in 30mins or less and then focus on the highest...
5: How to interpret and apply growth insights from the Waymaker Diagnostic S1:E5
Learn how to diagnose the competency & capabilities of an organization in 30mins or less and then focus on the highest value actions.
Introducing Waymaker Academy
Season 1: Episode 4 Big idea: We are pleased to introduce Waymaker Academy: "Education is knowledge …. but education...
4: Introducing Waymaker Academy S1:E4
“Education is knowledge …. but education with distribution is transformation.”
Our purpose is to provide practical, quality and easy to digest education & playbooks that leaders, teams and advisors can use every day.
As always we take a little deep dive into what the business principles are relevant and how you can apply them today.
How to avoid the 3 strategic planning mistakes
It’s strategy season and there are three strategic planning mistakes to avoid if you want to succeed. Stationery...
Customer story: meetmagic, waymakers in social change
Customer story: Meet meetmagic.org this is their story, Waymakers for business...
Customer story: ALC Projects, making a way in property
Meet ALC Projects, here is their customer story: Waymakers in the property industry. “We get the job done at ALC, it’s...
How to build your own strategic command centre S1:E3
Season 1: Episode 3 Big idea: Waymaker is your strategic command centre. Every business needs one....
3: How to build your own Strategic Command Centre with Waymaker.io S1:E3
What is a strategic command centre?
A place where real time information can be absorbed & analysed for decision makers to make the most important and most effective decisions quickly.
How to create a post-COVID business strategy
Nearly 100,000 establishments that temporarily shut down in light of COVID-19 are now out of business....
2: The Experience Curve S1:E2
Waymaker’s Experience Curve is a sense making framework.
You’ll discover remarkable growth comes from asking and answering just 7 questions on a regular, consistent basis.
Waymaker’s Leadership Curve S1E2
Season 1: Episode 2 Waymaker's Leadership Curve is a sense making framework. You'll discover remarkable growth comes...
Welcome to Waymaker
Season 1: Episode 1: The Waymaker Podcast welcome to leadership talk 00:05the official waymaker podcast where...
1: Welcome to Waymaker S1:E1
Waymaker is a platform that helps leaders set start up, scale up or smarten up by doing less to achieve more.
Waymaker is two things:
1. The Waymaker Way – a management framework which helps you make sense of your business & how to grow it.
2. Waymaker.io – a SaaS platform which uses smart algorithms and predictive analytics to bring your business to life through the Waymaker Way.
The platform exists for two groups of people. Businesses and their coaches.
What is strategic alignment? And, the simple steps to master it.
The startling insight is this, the vast majority of leaders fail to meet their strategic goals. Research puts...
Intelligent strategy software – Welcome to Waymaker.
Why did we make Waymaker? What does it do? And, how can I get involved? Welcome to Waymaker, the journey begins.
